Sphere Marketing Information - Mailings, Pop-Bys and ActivePipe
Sphere Marketing Program is an a la cart opt in program for agents to use with both Sphere and Farms.
We can download your list from kvCORE or The Vault, use the same list month to month, or use a .csv list you provide.
All pricing is passed directly through and agents save by taking advantage of RE/MAX Alliance's buying power.
The calendar is front loaded to match when Buyers and Sellers are making decisions for the year.
Opt In by Dec 28th by filling out the opt-in sheet.
Sphere Informational One-Sheet
DIGITAL TOOLS - REQUIRES SEPARATE OPT-IN:
ActivePipe
ActivePipe is an emailed marketing service that we have partnered with to replace OutboundEngine.
Enterprise users ($60/month) get full access to:
Account log in
Designing and sending campaigns
Market stats for local cities and counties
Contact list upload or integration with most major CRMs
MLS Integration - access to all open houses, new listings, etc.
'Just Listed' email automatically sent with each new listing to our list of around 2000 local Realtors
Monthly RE/MAX Market Update newsletters sent to your contact list
Up to 3 relevant articles/blogs sent to your contact list a month
Miscellaneous campaign example
Just Listed emails sent to our database of 2,000+ BoCO agents
Intuitive dashboard that shows which clients are:
Interacting with campaigns
Identified as potential sellers
Requesting appointments
PHYSICAL MAILINGS
(include printing, addressing, stuffing, mailing)
Printed Newsletters 3x/yr
Custom local content
Local Events Page
Market Insight Page
Half Page Custom Ad for your Personal Message or recent real estate activity
11x17 folded in half, and in half again for mailing purposes
Boomerang 1x / Quarter
Personalize "Sticky" Direct Marketing Mailers with Real Value
Hyper-local and automatically optimized for client's location
Nationwide areas available include local areas like Boulder, Longmont, Denver, Greeley, Ft Collins and more
Boulder
Longmont
Denver
What's Your Home Worth Postcard 1x/yr - Spring
Send to past clients, A Sphere, Your Farm, etc
Home Valuation link pulled from BuySide, which will prompt sellers to enter their address to get potential quotes, and then pushing them to call you to discuss.
Sunflower Seed Packets - 1x/year
Branded Seed Packets
Includes Postage, Labeling
Football Magnets 1x / year
CU Buffs, CSU RAMS & Air Force on one customized magnet
Includes personalization, envelopes, stuffing, stamping
Pumpkin Cards 1x / year (Late September)
Redeemable at Local Farm for Pumpkin
Only pay for cards and wholesale rate for redeemed pumpkins ($7 on average)
About 5-7% of cards are typically redeemed
Calendars 1x/yr
Hanging wall calendar branded to you
Colorado scenery
Cost includes full color letter insert that we design for you. You just provide the content!
POP-BYS - OPT-IN IS PER ITEM:
Pop-Bys
Item chosen once per quarter: Jan, April, July, October
Item ordered and assembled in gift bag with tag branded to agent
Agent pays cost of item, packaging, etc, and then "pops by" clients' houses with the gift!
Items range from $5-$10 each